IP visual co-creation
Character extension, expressions, seasonal visuals, wallpaper composition, motion direction, and asset specifications.
IP Star Factory
Original IP, Full-chain IP service platform
We connect creators, rights holders, manufacturers, and brands, using digital personalization products and distribution channels to create new value across the IP chain.
For creators
Turn original characters into launch-ready, distributable, measurable digital products.
View creator solution -> For rights holdersExtend existing IP assets into online channels and unlock new monetization formats.
View rights solution -> For manufacturersMove from OEM production to owned IP, turning manufacturing know-how into a growth engine.
View factory solution -> For brandsBring brand identities into phones, watches, and social spaces as high-frequency touchpoints.
View brand solution ->01Theme storesFirst-screen presence
02Input momentsHigh-frequency companion
03Wrist timeAlways visible
04Social expressionActively used
05Data feedbackGrowth signal
Why we exist
Every role in the IP value chain deserves to be seen.
Creators need productization and distribution, manufacturers need brands and IP, and rights holders need incremental monetization in online scenarios.
Mobile themes, watch faces, keyboard skins, music player skins, and social decorations are lightweight, high-frequency products that help IP enter everyday user life.
Core services
Four steps to turn IP into an operable digital asset
Whether you are an individual creator, an IP agency, or a manufacturer, the core service chain is the same: co-creation, productization, launch, and review.
Productized design
Design across mobile themes, lockscreens, icons, wallpapers, watch faces, keyboard skins, and music skins.
Platform adaptation
Prepare sizes, interactions, review assets, and launch schedules according to platform requirements.
Data-driven incubation
Use exposure, downloads, saves, feedback, and conversion signals to optimize the IP product mix.
Channel matrix
Give one IP multiple chances to be seen
The same character assets can become themes, wallpapers, watch faces, keyboard skins, player skins, and social decorations for different platform audiences.
Solutions by role
Different roles need different starting paths
Switch the tabs below to view tailored solutions for each type of partner.
- Prototype first, no large authorization required upfrontLaunch with the smallest viable product form, then expand categories after market validation.
- Transparent tracking across the chainLaunch files, channel links, download data, and revenue details can be checked online.
- Clear rights ownershipCreators retain IP ownership; the cooperation agreement defines scope and duration.
- One-stop multi-platform distributionConnect theme stores, watch face markets, keyboard skin channels, and more.
- Data-driven iteration adviceUse exposure, downloads, saves, and user feedback to improve product direction.
- Digital extension for existing IP assetsTurn characters and assets from an IP library into product formats suited to each platform.
- Cooperate by category and channelAuthorize and manage themes, watch faces, keyboard skins, and social decorations separately.
- Campaign and seasonal operationsPlan products and promotions for festivals, release windows, and collaborations.
- Transparent revenue settlementTrack and settle revenue by IP, category, and channel.
- From OEM mindset to brand mindsetUse existing supply-chain strengths to incubate owned IP and launch digital products.
- Hardware production plus software productsFactories handle physical merchandise while the platform helps develop and distribute digital personalization products.
- Low-risk testing mechanismUse digital products to validate market feedback before investing in large-scale physical production.
- IP co-creation resource matchingWhen original character design is needed, the platform can match creator resources.
- Social expression for brand identityTurn brand visuals into themes, skins, and decorations users actively choose to use.
- Brand presence in high-frequency scenariosLockscreens, watch faces, and keyboards are high-frequency brand touchpoints.
- Reach younger usersReach young audiences through personalization channels that traditional ads often miss.
- End-to-end collaboration product solutionFull-process service from concept, design, adaptation, launch, and data review.
Clickable scenes
Where can characters appear in high-frequency scenarios?
Click a scenario on the left to switch product formats and launch directions.
Theme store
Place characters on the first mobile screen
Best for IP with clear characters, color systems, and emotions, forming themes, wallpapers, lockscreens, and icon sets.
Tool skins
Appear repeatedly in input and tool moments
Keyboard skins, tool panels, and button assets work well as daily touchpoints built from expressions and small character icons.
Watch faces
Turn IP into an always-visible time companion
Watch faces fit emotional, companion-like, and trend-driven characters, with updates around weather, steps, battery, and seasonal moments.
Social & music
Extend characters into decoration kits
Music skins, avatar frames, social decorations, and campaign pages help users express themselves with IP.
Asset wall
Show what IP can become with real assets
Themes, keyboards, tool panels, watch faces, music skins, and social decorations form a digital shelf for IP.
Special focus
From OEM to brand: let production lines grow IP
Many plush and toy manufacturers have world-class production capacity but remain behind-the-scenes suppliers for major IP. With rising confidence in Chinese culture, they can move from manufacturing for others to incubating their own IP.
Traditional OEM model
- Most profit goes to IP licensors; factories only earn processing fees
- Orders depend on major IP schedules and fluctuate by season
- Product cycles end quickly and rarely build brand assets
- Limited capability to design and operate owned IP
- Strong capacity, but no owned user touchpoints
Owned IP model
- Owned IP lets factories keep more upside and improve margin potential
- Use OEM orders in peak seasons and owned IP lines to smooth off-season capacity
- IP becomes a brand asset that can compound in value
- The platform supports the full path from character design to digital products
- Online distribution lets IP directly reach young users
Cooperation model
Three cooperation models for different stages
For original IP creators
Creators provide assets and authorization scope; the platform handles productized design, adaptation, launch, and operations, with revenue shared by agreement.
- Start with prototypes, no large authorization upfront
- Share revenue details after launch by agreed cycle
For rights holders and brands
Develop digital personalization products around existing IP or brand assets, with cooperation defined by project, term, or channel scope.
- For IP owners with authorization systems and asset packs
- Cooperate by platform, category, and campaign moment
For mid-sized IP and manufacturer testing
Validate with small-scale products first, then expand strong characters to more platforms and commercialization models.
- Judge potential through downloads, saves, and usage feedback
- Strong IP enters continuous launch planning
How it works
Launch original IP incubation in six steps
Use small-step tests to complete the first market validation for every partner type.
- 01Submit materials
Character art, settings, authorization status, and existing communication data.
- 02Assess direction
Evaluate style, audience, platform fit, and priority product formats.
- 03Co-create design
Complete the first launch-ready visuals and asset specifications.
- 04Channel test
Launch on selected platforms for small-scale exposure validation.
- 05Review feedback
Use data and user feedback to decide next investment rhythm.
- 06Deep incubation
Expand product formats, seasonal operations, and business opportunities.
Creator portal
Launch files and revenue share data can be checked online
This can later become a partner dashboard: enter a project ID to view launch status, channel links, downloads, settlement cycles, and revenue details.
Project file: matched
Prototype test phase 2
Materials confirmed
Design prototype
First launch
Revenue settlement
Mobile themesLiveView channel links
Smart watch facesUnder reviewEstimated 3 workdays
Keyboard skinIn designWaiting for creator asset confirmation
Creator first
Help every partner start with confidence
Clear copyright ownership
Scope confirmed upfront
Creator review before launch
Platform rules checked early
Stage-by-stage data feedback
Small-scale testing supported
Visual system
Turn characters into recurring content assets
Original IP needs repeated presence, not one-time exposure. Character art, expressions, seasonal themes, interactive decorations, and platform skins can grow into a lasting content asset library.
Start a collaboration
Validate your IP in real user scenarios
For creators, rights holders, manufacturers, and brands. Start with one launch-ready product set and let the market guide the next step.